Place incense in incense holder. Light the black end of the stick with a match or lighter. Hold the flame to the stick until it holds its own flame. Let the flame burn for a few seconds. Gently blow out the flame. Soon, smoke will rise and your incense will start to smell. Enjoy. Only burn in a well ventilated area. Use on a stable and sufficiently large nonflammable plate. Don't leave unattended.